Tag Archives: Bushmills

My Irish Whiskey Release of 2018

There really can only be one winner.

No whiskey release has captured the imagination – mass sales – and adoration of fans on one hand.

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Proper Whiskey fans post images on twitter on securing a bottle c/otwitter

With so much derision and negativity on the other.

It has completely divided the whiskey community.

I give you Proper Twelve Irish Whiskey.

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Proper Whiskey c/othewhiskeynut

I fully welcome the entry of a ‘celebrity’ into the Irish Whiskey market.

Scotland has Ewan McGregor & David Beckham, USA has Mathew McConaughey for whiskey, Lil Wayne for Rum & George Cluny for Tequila. Former World Cup Footballer Hidetoshi Nakata is involved with Sake in Japan – where the rise of it’s whisky industry is partially attributed to the film ‘Lost In Translation‘ starring Bill Murray – along with a TV drama called ‘Massan’ based on the lives of Masataka Taketsuru & his Scottish wife.

If anything – Irish Whiskey is late to this social media led personality trend – and I’d be more worried if there wasn’t an Irish celebrity wanting to get involved.

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Proper Whiskey fans stock up c/otwitter

Right from the beginning however – even before it’s release – I posted a piece with the headline ‘We need to talk about Conor’ and got the following response;

“No we don’t”

Kind of sets the tone for what followed when Proper Twelve was launched.

 “It’s barely legal”

Well at 3 years old it is legal.

Funny though – that issue never came up when punters were outbidding each other to get hold of ‘barely legal’ Dingle or Teeling whiskey when it was first released.

Then comes the condemnation.

“Heavily adulterated with caramel”

Yes there is added caramel – it says so on the label. Caramel is a legally allowed additive both within Irish Whiskey and Scottish Whisky. The same criticism can be levelled at virtually every Jameson product, Bushmill bottle, Johnnie Walker whisky and many others as they all contain caramel. Why single out one offender?

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Proper Whiskey fans post images of delivery trucks in NYC c/otwitter

Then you start to get to the heart of the matter.

“See, Bono’s doing it right….he’s supporting the build of an ACTUAL distillery!”

Since when did you need a distillery to build a brand?

The Spot whiskeys started out from a grocers. So too did the best selling Johnnie Walker. Many a big brand of today began as non distillery producers – it’s a well trodden path.

And then you get plain old bias.

“I have no intention of ever trying it.”

Which is probably just as well – as blogger after blogger lined up to do a hatchet job on the liquid. The best described the whiskey as;

 “Toilet cleaner”

Really?

Now in all probability Proper Twelve was distilled at Bushmills for the malt content and Midleton for the grain. There is no law in either Irish or Scottish rules stating you must name the distillery which made the blend.

So effectively the same teams that make all Bushmills product – from the White Bush blend to the lauded 21 Year Old Single Malt – as well as the folks that make all the Jameson, Powers, Paddy’s & Midleton products have somehow dropped their standards to allow ‘toilet cleaner’ to be made in their stills, stored in their barrels and blended in their tanks?

I don’t think so.

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Proper Whiskey CEO checking stocks c/oinstagram

What I found on tasting was a very easy going, approachable blend with a slight charred cask influence and a hint of spice.

It sits very well among the other Irish whiskey blends out there.

But then what is getting people irate – from what I can see – is not really the whiskey – it’s the man behind it – Conor McGregor.

The idea that a somewhat colourful & controversial kid from Crumlin can just swan in with his millions and release a whiskey that has the whole world talking – buying – and drinking – is obviously too much to bear .

It upsets the cosy consensus that assumed ‘premiumisation’ was the way to go – or that ‘transparency’ is key.

For a whiskey that sold out 6 months worth of stock within a matter of weeks – I think it just proved there was a vast untapped market out there waiting to be filled. It’s a marketing master stroke and something of a social media phenomenon.

But of course – when all else fails – slag off the customer.

“There are just enough rednecks and hooligans out there that will actually make this crap a success.”

I find it ironic that those who criticize Mr McGregor the loudest seem to descend to his level of pre-fight ritual lambasting.

Which is a pity.

As Mr McGregor and his Proper Twelve brand have just pulled off a massive publicity stunt that is getting Irish Whiskey instant worldwide recognition and potential sales far beyond anything that has gone before.

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Success to Proper No Twelve! c/othewhiskeynut

It is without doubt my Irish Whiskey of the year 2018.

Sláinte

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All quotes in italics are from social media posts by various whiskey fans. They are by no means the only ones. I have chosen the milder variety.

 

 

 

 

 

 

 

 

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Proper No Twelve Irish Whiskey Sells Out!

Well, well, well!

I received a Press Release today from none other than Proper No Twelve Irish Whiskey.

Hi there,
Conor McGregor issues apology – Proper No. Twelve Irish Whiskey out-of-stock situation soon to be remedied.

Proper No. Twelve sold more cases in less than one month than many whiskey brands sell in a full year. This amounted to hundreds of thousands of bottles. Prior to unveiling the new whiskey blend on 17 September, the distillery bottled what was estimated to be enough product for six months of sales in Ireland and the United States. Thanks to consumer demand, this forecast was far short of the mark. Today, the team is working feverishly to bring new product to market, and first wave solutions are in place for early December in Ireland and the United States.

“I told everyone as the company Founder that I was going to give it my all and take the whiskey market by storm”, said McGregor. “I am energized by the incredible reaction and am looking forward to being back in stock in the next few weeks. The Irish whiskey market has been dominated by one brand, but people want choice. People want brands that have true meaning to them, that give back to the community and that taste great. Proper No. Twelve checks all of those boxes”.

McGregor continued, “Over the past weeks, I have had the honour to visit many of our key distributors, customers, bartenders and consumers in Ireland and the United States. The feedback on our liquid and brand is outstanding and the support from people around the world has blown me away. I was thanking many and apologising at the same time for running out. I don’t usually see reason to apologise but in this case I want to take this chance to apologise to absolutely everyone for our out-of-stock situation. You have shown great support for Proper No. Twelve. I was at the distillery last week and we have plans in place to be back in stock in Ireland and the United States in early December and onward. We are producing many hundreds of thousands of bottles now. We will ship via air instead of by sea to deliver in time for the holidays for the many loyal customers who are asking for Proper No. Twelve for celebrations and gifting”. McGregor added, “We are also planning to launch in more countries in 2019 including the United Kingdom, Australia, New Zealand, Russia, Canada and others. We will continue to expand as quickly as possible to meet the global demand. We are also working on additional expressions for the future and will launch them when they are proper ready for release”.

It seems sales of this whiskey far exceeded expectations and 6 months of stock sold out in a matter of weeks.This is nothing short of a whiskey marketing phenomenon.

John Quinn – Global Brand Ambassador for Tullamore DEW – told an amusing story at the recent Irish Whiskey Awards 2018.

Out marketing Irish Whiskey in Japan back in the 1980’s when Irish Whiskey was virtually hanging on by a thread – the then Brand Ambassador pulled a stunt which made the whole audience pick up and take notice.

Well Conor McGregor has certainly pulled off an even bigger stunt and made the whole world take notice of his Proper No Twelve Irish Whiskey.

He’s gaining new customers – opening new revenue streams and pushing the Irish Whiskey category forward in ways that could only have been thought of in the industry’s wildest dreams back in the 80’s.

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Success to Proper No Twelve! c/othewhiskeynut

I raise a glass to Conor and all the team behind Proper No Twelve Irish Whiskey who are busily engaged in trying to re-stock the whiskey so that all those who wish to enjoy it can do so in time for the festive season.

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Press Release & header photo care of Hunter Communications

Proper No Twelve Irish Whiskey Launched

I don’t normally do press releases – but I’ll make an exception for this one.

The long awaited & hotly tipped Conor McGregor Irish Whiskey is here with the name Proper No Twelve Irish Whiskey.

This is the full statement below.

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Proper No Twelve publicity shot c/oHunterCommunications
IRELAND, 17 September 2018 – Eire Born Spirits today announces the launch of Proper No. Twelve Irish Whiskey. Mixed Martial Arts (MMA) Champion and one of the world’s most iconic athletes, Conor McGregor, is the founder, chairman and majority owner of the company. McGregor is proud to introduce this exciting Irish whiskey to the world, launching in Ireland and the United States, with further expansion in 2019 and onward. McGregor, being the perfectionist that he is, took a detailed, time-intensive approach to creating his whiskey.

Numerous Irish whiskey makers sought McGregor’s endorsement over the years, but as a true born and bred Irishman, he did not want to simply endorse an Irish whiskey. Inspired by his pride for Ireland and his love of Irish whiskey, McGregor wanted to create his own whiskey that would match his high standards and make his country proud.

For years, McGregor developed the brand under the project name “Notorious” through which came the foundation of what was to eventually become Proper No. Twelve. It became a longer and more complicated project than originally expected, so McGregor turned to the world’s oldest whiskey distillery, located in Ireland, with a proven history of quality whiskey making. He met David Elder, esteemed master distiller, previously of Guinness, and together they took painstaking measures to bring the whiskey to fruition. “We created close to one hundred blends and ultimately selected what we knew was the one and only proper whiskey blend.  We took the time to develop an incredible whiskey and I’m excited to share it with the world,” said McGregor.

Proper No. Twelve’s global launch expression is a blend of the finest golden grain and single malt.  It is produced in an area known for its rich soil and pure spring water. Proper No. Twelve is complex and sophisticated yet smooth and approachable with hints of vanilla, honey and toasted wood.

“I come from a place called Crumlin, in Dublin 12. It’s a place dear to my heart. It’s where I learned how to fight; it made me who I am today. It’s a place I’m still very much a part of every single day of my life. So, that’s where the name came from. It’s proper Irish whiskey and twelve is my hometown,” said McGregor. “Growing up on the streets of Dublin 12, I learned the values of loyalty and hard work. I respect other Irish whiskeys, but I am coming in strong, with passion and with purpose. I am the founder of this company and I am going to give it my all,” he continued.

There is a website – https://properwhiskey.com/
And  a twitter page – @ProperWhiskey
It’s out NOW!
I look forward to a tasting.
Sláinte.
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Bushmills Steamship Bourbon Cask, Single Malt, 40%

It’s always a pleasure to fly away somewhere.

Especially when Dublin is the departing airport with it’s marvelous display of Irish Whiskey – and other countries whiskies too.

A bonus is to try out some of the latest new releases and travel retail exclusives.

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Bushmills Distillery c/othewhiskeynut

By good fortune Bushmills were showcasing their Steamship Collection – including the latest and what seems to be the last bottling of the trilogy.

Named after the SS Bushmills steamhip which supplied the thirsty American market back in the late 1800’s – the trio are all triple distilled single malts presented at 40%.

The first Sherry Cask release didn’t seem to be well received at the time. I felt it lacked a flavour punch myself – but was otherwise a decent sherry bomb style of whiskey and despite initial criticism – seems to be selling well.

The Port Cask release was much more suited to my tastes. Rich sweet dark cherry notes. Nice!

I would have predicted the Port Cask to be my favourite – but then I tried the Bourbon Cask.

The enticingly fruity warm vanilla & caramel notes associated with re-charred casks instantly won me over. There was added depth & flavour to this expression. A lovely warm glow enveloped my palate.

The results of re-charring the casks may not be to everyone’s tastes – but the boosted notes certainly work on me.

Were Bushmills saving the best till last?

Yummy.

Sláinte.

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M for Mexican Whisky

World Whisky Day is fast approaching on Saturday the 19th May 2018.

As part of the build up I’m featuring a series of blogs – both old and new – over the next month focusing on a country from each letter of the alphabet – if possible – that makes whisky.

Today is M for Mexican Whisky.

You heard that right – Mexican Whisky.

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Paddington Whisky from Mexico c/oLicorZone

From a country that is more famous for it’s world beating tequila it’s a short hop to whisky distillation.

The raw materials may be different.

But the process is essentially the same – distillation to capture the pure alcohol.

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Williamson 18 Whisky c/oLicorZone

The Mexicans have a long history & tradition of distillation.

And when you know the current owners of Bushmill Distillery in Ireland are none other than Mexican spirit giants Jose Cuervo – it’s not such a big leap.

I also admire their mission statement.

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c/oMexicanWhiskyAssociation

There is Mexican Whisky!

It’s bold.

It’s clear.

Mexican Whisky is here!

I wonder what it tastes like?

Sláinte.

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I’d like to thank the Mexican Whisky Association for the use of their images.

Coleraine Irish Whiskey, 40%, Brexit in a Bottle

As I sit tasting a whiskey, relishing it’s flavours & relaxing in the warmth of the brown spirit – my mind often wanders to the stories contained within the glass.

You could say it’s the ‘Message in a Bottle’ that often excites me.

Coleraine Distillery used to produce first class whiskey. Opened in the early 1800’s – Coleraine made triple distilled malts of distinction before struggling during the two world wars eventually coming under the ownership of nearby neighbour Bushmills. It was converted to a grain distillery in it’s latter years before falling victim to Irish Distillers rationalising plans in the 1970’s when grain production was moved to the New Midleton Distillery & Coleraine closed for good.

This is the Message in a Bottle.

So I took a sip.

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Comes with an E & House of Commons logo c/othewhiskeynut

The current incarnation of Coleraine is a budget priced blend trading off it’s past glory. The nose has that e150 caramel characteristic of an entry blend – the taste is rather muted but approachable – the finish is slightly harsh but not unwelcoming – overall no strong flavours, no surprises, but for the price point – it’s grand.

This is the Message in a Bottle.

So I took another sip.

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There is no distillery by the name of Coleraine anymore. c/othewhiskeynut

Brexit – for those that don’t know – is the name given to the process by which Britain will leave the European Union after the historic vote in 2016.

Northern Ireland is part of Britain – along with Scotland, England and Wales.

Depending on how the talks go – Northern Ireland will be out of the European Union (EU) by 2019.

As ‘Irish Whiskey’ is an EU definition – Regulation 110/2008 – I’d argue that definition no longer applies post Brexit. I cannot see how a non EU country will be allowed to label itself the same as an EU country.

This is the Message in a Bottle.

So I took another sip.

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Neck detail c/othewhiskeynut

Now initially this means whiskey collectors will have a field day. Just think – all the whiskey producers in Northern Ireland will no longer be able to label their produce as ‘Irish Whiskey’.

At present these producers are;

Bushmills,  Echlinville,  Quiet Man,  Boatyard  &  Rademon Distillery 

To the best of my knowledge they are all engaged in making, planning or building a whiskey distillery. After 2019 they will all be out of the EU – and if you click on the names you will be guided to their websites.

Do you think the 27 remaining member states will allow a non-member state to trade under an EU registered label?

I think you will get a resounding non, nein, nie, ne ………… and so on.

This is the Message in a Bottle.

So I continued to sip and ponder.

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Post Brexit is Bushmills non-Irish? c/othewhiskeynut

But it gets more complicated.

There is no grain distillery in Northern Ireland.

At one fell swoop all blends produced there will now become whiskey made in an EU country – Ireland – as well as a non EU country – Northern Ireland.

That will go down well with the Brussels bureaucrats!

It was beginning to wreck my head too!

This is the Message in a Bottle.

I needed another sip at this stage.

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Ring ring, Brexit calling! c/othewhiskeynut

But wait a minute. Doesn’t Bushmills export some of it’s liquid South for other bottlers & blenders to use?

Won’t that be subject to import taxes & customs control?

Won’t the resultant whiskey become a non EU product or a hybrid whiskey at least?

This is the Message in a Bottle.

And it was all getting a bit too much for me – and another song popped into my head.

What is the message in your bottle?

Sláinte.

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Over The Top – Day 2

Day 2 of our Irish Whiskey Distilleries Tour dawned rather dull & grey as we continued our journey North to Bushmills Distillery.

Proclaiming to be the world’s oldest distillery with a license to distill from 1608 – living in Westmeath I know Kilbeggan Distillery is actually the oldest working distillery with a continuous license housed in the same building from 1757. The Bushmills Distillery we took the tour in today wasn’t built until 1784.

Regardless of the history, Bushmills is currently owned by Jose Cuervo and the distillery produces an excellent array of age statement single malts along with some pleasing blends. The highlight of hour long tour – which went through the history, manufacturing & maturing process as well as the all important tasting at the end – was undoubtedly entering the extremely hot working still room crammed tight with the stills full of soon to be fresh distillate! Demand is so great there are plans to double the capacity by building a new stillroom on the expansive site.

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Bushmills Distillery Reserve c/othewhiskeynut

As this was the first distillery we visited that had their shop open a bottle of the 12 Year Old Distillery Reserve made it into the bag. A pleasant mainly sherry cask matured triple distilled malt presented at 40%

Oddly enough Bushmills malt is not peated unlike it’s nearest working distillery – Laphroaig on Islay – which is only a short sea crossing of 30 miles away or so. On a good day you can see the hills of Scotland from the nearby Giant’s Causeway coast. There is a new ferry service taking you on the short crossing if you wish called High Sea Spirits – now that would be an adventure!

As our car isn’t amphibious we took the road instead to Derry where Niche Drinks are building their Quiet Man Distillery in the former military barracks of Ebrington Square. We were kindly met by Ciaran Mulgrew – the managing director of Niche Drinks – who proudly showed us round the building site explaining how a modern & stylish distillery with an attractive visitors centre could be built within the old listed building and  yet still retain it’s history & integrity. He also told some wonderful stories of how cross party alliances which straddled the former divided city came together to get the project off the ground. Very impressive.

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View of Derry Peace Bridge from inside Quiet Man Distillery site. c/othewhiskeynut

What is also impressive is the award winning bar & restaurant that is Walled City Brewery handily adjacent to the distillery. Happily we had booked a tasty meal here & despite stocking Quiet Man whiskey – the allure of some tasty craft beer proved too much for some! Wonderful.

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On Tap in Walled City c/oLeoPhelan

The sun came out as we made our way down to Sliabh Liag Distillery. Situated just inland from the impressive sea cliffs  that it takes it’s name from. The actual distillery site hasn’t yet even started – but we were enthusiastically shown round by the highly  informative & engaging founder James Doherty.

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I’d like my new distillery here please! c/othewhiskeynut

He comes with a wealth of experience from his years in the drinks industry & his stories of that career mirrored the seanachai traditions of Donegal –   so we repaired to the local John The Miners Bar in Carrick where a glass of the Silkie blend awaited us. This sourced whiskey’s name recalls old stories of seals taking on human forms when ashore to befriend lonely menfolk – it certainly befriended us with it’s soft yet slightly spicy notes.

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The Silkie blend c/othewhiskeynut

We could have stayed for longer – but a long drive through the stunning coastal scenery to our hotel for the night in Sligo beckoned.

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Seanachai central! c/othewhiskeynut

A nightcap in Thomas Connolly’s Bar rounded off our extremely entertaining day covering the whiskey distilleries across the top of Ireland.

Dram of the day?

There wasn’t one to top the stories we heard from our day on the road & in the bar that evening!

Sláinte.

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Connemara Turf Mor, 46%

Peat.

Or if you’re in Ireland,

Turf.

Decomposed vegetable matter that can be used as a fuel source to dry the malted barley commonly used in whiskey production. This imparts a smoky flavour to the spirit which generates much devotion amongst ‘peatheads’ – who go to great lengths to satisfy their cravings.

Luckily for me – I simply cycled down to my local distillery – Kilbeggan – to indulge my passion for peat.

There has been a distillery at Kilbeggan since 1757. It claims to be the oldest working distillery in the world operating out of the same site with a continuous licence from it’s inception.

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Wall plaque in The Pantry c/othewhiskeynut

Bushmills have  ‘alternative facts’ dating from 1608. The current distillery however wasn’t built until 1885 replacing an earlier one at a different site dating from 1784.

While it’s undoubtedly true Scotland is the biggest producing whisky nation in the world, they only gained that title in the early 1900’s. Before then Ireland was number 1. The earliest Scottish distillery still in production –  Glenturret – dates from 1775.

Kilbeggan – in advance of a new and welcome bill – also has a licence to allow the consumption & sale of alcohol on the premises. Cycling afforded me the luxury of being able to enjoy a few glasses. Allowing me to reacquaint myself with the Connemara 22 year old – as well as  trying out the recently re-released Turf Mor expression.

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Connemara 22yo & Turf Mor c/othewhiskeynut

Now none of the Connemara range are actually produced at Kilbeggan. Cooley Distillery in County Louth is where that all happens – but Kilbeggan is one of the maturation sites. It also has a small boutique distillery whose spirit usually finds it’s way into some of the blended releases. There are plans afoot however to allow visitors the unique experience of  bottling their own Kilbeggan produced whiskey with a valinch as part of the historical distillery tour. A welcome addition.

The 22 year old has a softly peated nose. As befits it’s age the taste is smooth & complex. The peat is well balanced by many rich notes from the long years maturing in oak barrels. A very fine & well cultured whiskey. Bottled at 46%  & non chill-filtered.

Turf Mor is the bigger, badder & bolder younger sibling!

Youthful, exuberant & punchy. This heavily peated single malt delivers a healthy kick to the palate tempered by a soft sweetness. Much more my style.

It’s not as bold & overwhelming as the previous 58.2% incarnation – but a very welcome return of a heavy hitting peat from Ireland at 46% – albeit as a limited Travel Retail release & of course – at the distillery.

A bottle was duly purchased. Well worth the 70km cycle!

The entire Connemara range of peated single malts make a fine display in their new bright livery. Oh! Did I say they are all Irish double distilled peated single malts?

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Current Connemara range c/othewhiskeynut

The 2 youthful non-aged statements (NAS) contain some welcome fire & bite in contrast to the rather well-mannered & refined 12 & 22 year old elders.

All are available at the Kilbeggan Distillery – along with the Tyrconnell, Kilbeggan & Locke’s range of whiskeys too.

Kilbeggan is currently owned by the Beam/Suntory group. Due to increased demand it’s advised to book in advance for the guided tours. You are welcome to drop into the very friendly Whiskey Bar anytime during opening hours.

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Oh show me the way to the next whiskey bar c/othewhiskeynut

Full of wonderfully rich history & culture, some fabulous whiskeys, a cafe and a bar – what are you waiting for?

Slainte.

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Dublin Whiskey Tours

Dublin Whiskey Tours offer a variety of guided pub walks highlighting the history, culture and sampling the present day flavours of Irish whiskey expressions. Depending on which type of tour you choose, there are also some tasty food pairings too!

I happened to be the lucky winner of a prize draw from the excellent Irish Whiskey Magazine when I took out an annual subscription at last years Whiskey Live Dublin event. This gave myself & a fellow friend a day out in Dublin to sample some amazing Irish whiskey.

Dublin Whiskey Tours have a visually attractive & informative website through which up to 3 different types of whiskey tour can be easily booked and paid for.

My prize turned out to be the top level Deluxe Tour which includes tasting 5 premium Irish whiskeys accompanied with carefully selected food pairings in 2 of Dublin’s finest whiskey bars.

The starting point of our trip was the wonderful  Dingle Whiskey Bar on Nassau St. I’ve happily selected a number of tasty whiskey treats from the extensive & varied range they proudly display in the groovy curved window on several occasions, so it’s charms are very welcome.

You,ll have to indulge me here, but everytime I mention Nassau St, a song pops into my head!

Our tour guide Justine shortly joined the 2 of us to begin the proceedings.

We were expecting a few others but as the festive season had just finished business was quiet. Tours are normally limited to 6 or 7 during busy periods to allow guests to chat, contribute & openly share their whiskey experiences

It wasn’t long before our first whiskey appeared before us.

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Yellow Spot c/othewhiskeynut

Starting with one of the historical single pot still survivors of a time when whiskey distilleries didn’t bottle their own produce but instead sold it off in bulk to grocers & bonders to mature & bottle. Mitchell & Sons are the original creators of both Yellow Spot & Green Spot whiskey and are still going strong today! Sadly they are no longer able to store & mature their whiskey in the heart of Dublin so Irish Distillers – who supplied the original spirit – now do that at the Midleton Distillery carefully adhering to Mitchell & Son’s requirements.

The malted & unmalted barely used for a single pot still whiskey imparts a richer, oilier mouthfeel which is evident in Yellow Spot. A rich fruity taste from the sherry casks and ex-bourbon cask maturation definitely make this expression a flag bearer for Irish whiskey and sets a high standard for the rest of our tasting tour!

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Knappogue Castle 16 Year Old c/othewhiskeynut

Knappogue Castle 16 Year Old arrived shortly after. This is also a sherry finished ex-bourbon cask matured whisky but in this instance a single malt. Justine informed us it is distilled in Bushmills Distillery for Castle Brands – an American based drinks company whose founding father owned the actual Knappogue Castle near Quinn in Co Mayo.

Using only malted barley this single malt had a lighter cleaner feel than the Yellow Spot. I found it also lacked a bit of punch by the 40% chill-filtered presentation. We did have a little chat with the friendly bar staff who informed us despite experimenting with 46% non-chilled filtered expressions regular Knappogue Castle drinkers were somewhat put off by the cloudy appearance of fatty acids when water or ice is added to the drink.

This is not a problem I encounter as I generally take my whiskey neat, but would have preferred a higher strength variant for the added flavour & punch I felt was lacking.

Our time at Dingle Whiskey Bar concluded so still chatting away, we walked through the now busy Dublin streets a short distance to The Rag Trader on Drury St. The bar’s name comes from the historical importance of the textile trade to this area of Dublin and remnants of that industry are found in some of the fixtures & fittings within the bar.

Only opened in 2016, The Rag Trader was new to both myself and my whiskey companion who lives in Dublin.

On entering we were greeted by a quaint old fashioned fireplace complete with glowing fire – a gas fed faux fire to comply with clean air laws – which immediately had us remembering the old 1950’s style living rooms of our grandparents. I’ve used it as the heading photo at the top of the blog. A whiskey and a fire – luxury!

Our next whisky also had some fire!

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Connemara 12 Year Old Peated Single Malt c/othewhiskeynut

Well not really fire. Beautifully pungent peat smoke on the nose follows through to a softly mellow balanced quiet ambers of a peat fire on tasting. Connemara whiskey from the Kilbeggan Distilling Co breaks all the mythical rules of Irish whiskey.

It’s very much peated.

It’s double distilled and

It’s very drinkable indeed!

It certainly holds it’s own when compared to the peated trio of Talisker, Laphroaig and Jura I enjoyed on a visit to Derry the previous weekend.

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Bushmills 21 Year Old c/othewhiskeynut

A welcome tasting tray of Irish crackers, Irish cheese from nearby Sheridans & some chocolates from Cocoa Atelier accompanied Bushmills flagship malt – the 21 Year Old. Full of complex flavours from the long maturation in a combination of ex bourbon,  sherry & wine casks I initially found the 40% offering a little watery to begin with before the elegant finely balanced & delicate taste came through. Maybe the finely balanced soft flavours are just not my style as many a more extreme yet younger whiskey often grabs me.

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Redbreast 21 Year Old & Cocoa Atelier chocolate c/othewhiskeynut

We saved the chocolates for the final tasting.

And boy what a tasting it was!

The Redbreast 21 Year Old combination of a richer, bolder spirit as found in the single pot still production along with the 46% strength bottling ensured more pronounced notes of fresh fruits combined with a gentle spice finish which delightfully tingled on the tongue. The soft slight bitterness of the chocolates only enhanced this experience.

Fabulous!

This effectively rounded up our Dublin Whiskey Tour on a high point  – which after starting with the stunning Yellow Spot I didn’t think was possible.

We spent a very enjoyable & informative time with our host Justine. Exchanged whiskey tales from her time at Jameson Bow St Experience – along with many other non-whiskey anecdotes. Been talked through some excellent Irish whiskey expressions paired with lovely artisan food pairings as well as being introduced to the wonderful surroundings of 2 warm & friendly whiskey bars.

Despite this tour being a freebie, I think it’s good value if I’d paid.

The joy of whiskey is as much about the personal experience of drinking it as it is about sharing that joy with fellow drinkers in convivial discussion and a friendly & warm setting.

Dublin Whiskey Tours certainly provide the tasty whiskey,

The enjoyable company,

And the fabulous surroundings.

What more could you ask for?

Slainte.

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My thanks to Irish Whiskey Magazine for picking me out of the hat in the prize draw, and to Dublin Whiskey Tours for my day out in Dublin.

 

 

 

A Masterclass with Dublin Whiskey Company

One of the joys of attending a masterclass at Whiskey Live Dublin is gaining access to some of the movers & shakers and characters of the Irish Whiskey scene.

Darryl McNally – master distiller at the Dublin Whiskey Company – is certainly an engaging as well as entertaining character who led a highly enjoyable talk about his new Irish whiskey adventure.

Darryl regaled us with stories from his time at Bushmills. Originally with Irish Distillers, then Diageo and now Jose Cuervo before he decided to go his own way with the Quintessential Brands owned Dublin Whiskey Company.

Being a new player in the market doesn’t mean bringing a lack of knowledge or experience to the table. Darryl has an abundance of those qualities – as well as a knack of casually throwing in some whiskey stories from his many years in the industry.

In his early days at Bushmills he was intrigued by a tap marked 2D and 3D. Eventually plucking up the courage to ask someone, it turned out to be a flow valve for double distilled or triple distilled spirit. The distillery could – and probably still does – have the ability to produce either.

During the Diageo owned days the 2D was switched off to concentrate on the production of 3D spirit to fit in with the marketing strategy at the time.

The 2D stock that had accumulated beforehand no longer fitted the ‘core brand story’ and was subsequently off loaded.

Jack Teeling happened to have some ready cash from the Cooley sale to Beam and – as the story goes – 10 million worth of 2D stock now forms the bulk of current Teeling whiskey expressions having been selected and finished to Alex Chasko’s exacting standards.

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Artists impression of Dublin Whiskey Distillery c/othespiritsbusiness

Ironically the site chosen for the soon to be developed Dublin Whiskey Distillery is Mill Street in the Liberties area of Dublin – right behind the award winning Teeling Distillery!

The Liberties is once again gaining it’s former glory – or notoriety – of being the major whiskey production area of Ireland with the Pearse Lyons Distillery in nearby James’s  Street almost complete.

The Dublin Liberties Irish Whiskey also happens to be the family brand name for a range of attractively designed expressions that cleverly combine the rich historical heritage of the Liberties area with a modern image and story.

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Oak Devil c/othewhiskeynut

My eye was immediately drawn to the bottle of Oak Devil I encountered last year in the lovely Dingle Whiskey Bar on Nassau Street. A glass duly sat in front of me for my pleasure – and it certainly was pleasing.

It had a rich malty, almost woody note to begin with followed by some lovely spices and a warming finish. It struck me as being a little bit different to the standard offerings of other blends out there and it struck a chord with me – just like the old Cult classic tune did as I quietly hummed it to myself whilst savouring the whiskey.

In the masterclass this 46% non-chill filtered blend was paired with some lovely salmon sushi from Yamamori – did I mention we were provided with some lovely food to compliment the tasty whiskey? – and Oak Devil only reaffirmed my enjoyable original tasting experience.

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Whiskey & food pairings c/othewhiskeynut

Copper Alley is the new release. Also at 46% non-chill filtered but this time a 10 year old single malt finished in 30 year old sherry casks. It’s a more refined smooth tasting whiskey than Oak Devil which despite the sherry influence still retains the lovely maltiness and spice I like. Lovely.

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Copper Alley c/othewhiskeynut

The Dubliner brand is also part of the portfolio and will make up the bulk of the Dublin Whiskey Company core sales.

The Dubliner Blend at 40% chill filtered proved to be a pretty decent standard entry expression with just enough spice to keep it entertaining. But I was blown away by the extremely tasty food pairing of a chocolate donut infused with Dubliner whiskey!

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Dubliner Whiskey c/othewhiskeynut

Still munching on the donut the Dubliner 10 year old single malt at 42% chill filtered matured in bourbon casks also went down very well. This release was paired with some beautiful tariyaki beef strips and concluded the session.

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Dubliner 10yo c/othewhiskeynut

Asked for a favourite – I was about to shout out ‘The donut’ when Darryl joked that anyone who did so would be ejected from the show!

Oak Devil still won me over however with that blend of malt, spice and grain combined in a cool bottle wrapped  up with a pleasing story.

I just can’t wait for the distillery in Mill St to be up and running so I can enjoy more donuts – sorry,  whiskey! – whilst relaxing in the proposed visitors lounge overlooking the still room floor where all the action is.

Slainte.

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